GoalBuzz.com » business

How to create digital products of your own

Evie — Sat, 21 Nov 2009 22:30:17 +0000

More people every day are making a living online creating digital products. Every time we turn around more people are sending out e-mails hawking another digital product. Many of the e-mails are endorsing the same digital product. How do the makers of these products keep coming up with their ideas and bringing them into creation is such a short time span? The truth is, it is easier than most of us think it is. Regardless of who you are, what type education you have or even how much free time you have – you too can create your own digital product.

But how do you go about creating your OWN digital product? Available for instant download by those who wish to sign-up for your newsletter, download totally free, or even give you their hard earned cash? How do you go about creating your own digital product in record time?

I am a fan of checklists. A checklist will assist you in organizing the entire process. The checklist can include goals and a time limit for each of your items to be checked off. By doing this you are creating your own accountability system to ensure each step has been completed. A checklist ensures success faster.

What should you include in your checklist? Things such as market research and then niche research (drill down into the market of your choice) and then it’s on to keyword research. By using the keyword research you can build your product around them – this will assist surfers to find your products easier. Writing – how long will you give yourself for the writing process? Will you do it in one setting or over many? How long per session?

By entering into product creation without time limits for your goals along the way, you are entering into a squishy quagmire or a slippery slope that leaves you open to never accomplishing your goal, forever spinning your wheels in process. How can you know you are done, or even when you should be done? With time limits and set goals along the way, you are able to track your progress. Are you ahead, on target or behind. Being able to measure your progress you can then track when you may need to change or step up your strategies.

Once your checklist is in place, it is time to start your research in your chosen area, market or niche. Tools to use now include such things as Google Adwords Keywords, Word Tracker or Market Samurai to determine how many people are actually searching for the area, market and niche you would like to address.

When all is said and done, even if you have the best product to fill that area – if no one wants it, it will not be to your advantage to spend you time in this market, niche or area. This will also show you how many others are competing for those readers, or dollars. Done properly, this can save you a lot of wasted time. Making sure your niche is a profitable one before spending too much time or your money can save you a lot of headache and heart ache in the long run.

Once the research has been done, it is time to start writing. The best way to write for the Internet is to write as though you are talking to a friend. As the saying goes “what is a stranger, but a friend you have not yet met”, and in this new market we are living in – people want to buy from those they know and trust . No BS’ing those you wish to build a relationship with – even if that relationship is only one of seller and buyer … as those definitions are becoming more and more blurred everyday.

When you are writing, do just that, write. Don’t edit. Don’t re-read. Don’t think too much. Writing is for just that – To WRITE. This will allow you to crank out a much higher amount of content in a much shorter mount of time (and no matter what – Content IS King). As a matter of fact when one allows themselves to get into the flow of writing the quality of the content can actually be much greater than if one agonizes over word usage, comma placement or sentence structure. PLUS the writing will sound more natural and free flowing.

Editing comes AFTER writing – not during the writing process. Using a spell checking software will take care of this issue along the way – so if you see red underlined words – don’t sweat it and do NOT go back to correct it – that is for AFTER you are done getting your words on the paper or on the screen.

If writing is not your cup of tea – writing is a task you can outsource using many of the resources available online, however having a rough framework of what you want to have written will assist your product to be what you envision it to be.

When you sit down with your researched market and niche and have your list of keywords to use and then allow your self to get into the flow of writing. You will have a pile of digital products to give away or sell in a very short amount of time.

SO – creating digitial products is a much easier task than many want you to believe it is and you too can have your own products to offer your readers, subscribers and buyers.

Pandora – the way music will be heard in future?

Evie — Sat, 17 Oct 2009 20:45:22 +0000

Yesterday I became aware of a site called Pandora (no kick back, payment or affiliation of any kind for the link) Pandora began what they call a Music Genome Project (registered trademark) … About this same time we began a project at my place of work at the time (Intuit) and we called it the genome project.

The business end of our project goals was to get to the smallest particle of what made what happen when and where in the QuickBooks program. QuickBooks had grown very quickly and it had become a pieced together bit of wonder – but how did all the pieces work together? The team I had on this project were the BEST of the BEST! and they delved deeper than anyone thought they would be able to. They embarked into an unknown territory. Their focus was to uncover the genome of QuickBooks.

We went to Mountain View a few times to educate the programmers of the program about what the program THEY built did, why, and what happened IF … since I was on the management side (the *YOU CAN DO IT* motivating part) a lot of what my team did went right over my head, but I knew what they did made a HUGE difference in what happened going forward.

We knew what our goal was we carefully planned what to do and then we acted upon what we found. The potential was HUGE!

Unfortunately (in my view) the bottom line ruled the future and Intuit is where Intuit is now because of that … neither here, neither there – BUT …

The Genome projects of the year 2000 lay the ground work for the future – one of which is Pandora:

On January 6, 2000 a group of musicians and music-loving technologists came together with the idea of creating the most comprehensive analysis of music ever.

Together we set out to capture the essence of music at the most fundamental level. We ended up assembling literally hundreds of musical attributes or “genes” into a very large Music Genome. Taken together these genes capture the unique and magical musical identity of a song – everything from melody, harmony and rhythm, to instrumentation, orchestration, arrangement, lyrics, and of course the rich world of singing and vocal harmony. It’s not about what a band looks like, or what genre they supposedly belong to, or about who buys their records – it’s about what each individual song sounds like.

Since we started back in 2000, we’ve carefully listened to the songs of tens of thousands of different artists – ranging from popular to obscure – and analyzed the musical qualities of each song one attribute at a time. This work continues each and every day as we endeavor to include all the great new stuff coming out of studios, clubs and garages around the world.

It has been quite an adventure, you could say a little crazy – but now that we’ve created this extraordinary collection of music analysis, we think we can help be your guide as you explore your favorite parts of the music universe.

We hope you enjoy the journey.

Tim Westergren
Founder
The Music Genome Project

If we lived in Oakland California – I’d be banging on their door daily – I want to work for you! I want to work for you! I WILL work for you But since we don’t and moving to California is HIGHLY unlikely – this blog post will suffice for now. I have created three seperate stations so far and I am amazed – in awe – in wonderful WONDER as to what they have created.

It is my hope the project my team undertook in the year 2000 to map out the QuickBooks genome has rendered that product as useful and awesome as the one undertaken by Pandora.

Give it a listen – try it out and see what you think – I’d LOVE to hear your comments about this new media available to us all.

Thank You,

Evie

Famous For Fifteen Seconds

Evie — Tue, 13 Oct 2009 17:49:25 +0000

I just joined a fairly new website called Famous For Fifteen Seconds. The cost to be added into the rotation is $5.00 per month (every month one stays a member and in rotation). The actual time a subscribers image and URL are on at one time is 16 seconds so an image will be able to rotate around the clock and not just be shown at the particular time the subscriber signed up.

From the Terms and Conditions:

As the actual time for display will be 16 seconds this will ensure if all slots are filled that your image gets a time slot right round 24 hours so will be seen at some stage at each time of day all around the world.

Sixteen seconds times the number of TOTAL available slots is 25.6 hours.

The early adopters are able to get their image shown many more times than once per day, as the images (and subsequent URL’s) are being rotated continuously. As of the time of my subscription there are still 5,749 slots available. I feel that even once the rotation is full – having ones image and url the only thing someone sees on their screen for 15 seconds will be huge. Where as the Million Dollar Home Page is a static page ~ Famous For Fifteen Seconds is on a rotating basis … so (imho) the site will end up being much more sticky (meaning people will come back more often and stick around longer)

My current image is that of a red flower (for the BUZZ and the URL is of course Goal Buzz anything to get the buzz on our goals.

This was a subject I felt I must act on. What a way to begin to put my feet purposely on to the hot coals. This is a new venture I am excited about embarking on, as the focus truly does shift to goals and *getting things done* Another of my (very) major goals are my domain names and my domaining business … and I am very curious as to what the effect of famous For Fifteen Seconds will have.

Ideas are swirling on the potential of this venture and possible ideas that spring forth from this, like the seed burrowed into soil, given water and sunshine grows to the plant it is to be bearing the fruit it bears and then the seed burrows into the soil to start the cycle all over again…. I am grateful for the follow on Twitter that alerted me to this opportunity. After reading the FAQ on Famous For Fifteen Seconds, reading the T and C’s (terms and conditions) and asking some clarifying questions of Adrian, I knew it was time to plan and then act Talk about some magnetic marketing!!!

So it is I share this find with you. We truly do have so much to be thankful for in this world, as the Internet continues to shape and mold so many possibilities. As this site gains readers it will morph into a platform for all our members to utilize to assist in defining, setting, planning and then acting on our goals.

The hard part is waiting for my image and URL to go live as again from the Terms and Conditions:

Once you have ordered and the funds have cleared in my PayPal account, I will aim to get your image online within 24-48hrs (but please have patience if things kick off and loads of people order at the same time)

OK – I can do this

What is a Domainager?

Evie — Sun, 19 Jul 2009 20:17:03 +0000

A Domainager is someone who utilizes domain names as a carpenter does nails, hammers and other tools to build what carpenters do. Some carpenters build homes tens of thousands of feet big, some as small as a few square inches (doll houses ), and some make no home at all … but other stuff

There haven’t been many domain names I’ve seen that I didn’t like, but the ones I see potential bursting ideas from … I haven’t seen able to pass by. That is why sites like GoDrops – the place to go for dropping domain names is like an addiction for me Every day at 2:00pm Eastern – the drop spickett is turned on. Some days are like sprinkles, but others are like a tsunami.

GoDrops (he is also on Twitter) listens to input from those who use his service and has made many wonderful upgrades to what he offers totally FREE of charge (if you do use his services regularly – donating a few bucks every now and again is GREATLY appreciated, I’m sure )

So what is my goal around BEING a Domainager? Getting my domains up and doing what each are to be doing. Now – Focus